Users will soon have a updated setting that allows them to reduce the quantity of artificial intelligence-produced videos appearing in their streams. This move comes as the service announced that it presently contains over 1 bn content made with AI.
Trial and Implementation
The update is undergoing trials over the following weeks before a full-scale release. This shift coincides with a surge in content created by AI, fueled by new video-generation tools.
AI Proliferation Online
It has been noted that approximately 10% of the quickest rising content creators on another major platform only show AI-generated videos. A large amount of this material is deemed low-quality AI content, a phrase for inferior, mass-produced content that is frequently nonsensical or bizarre.
Based on user feedback that numerous viewers enjoy content made with AI tools, ranging from computer-generated images to informative clips, and we aim to provide users the ability to increase or decrease of that, according to their own choices,” stated a platform representative.
Volume and Proportions
TikTok shared that there are currently 1.3bn videos on its service tagged as AI-generated. Overall, in excess of 100 mn media items are submitted to the platform each day, making AI content a limited percentage of its total content library.
How to Adjust Settings
Viewers will be in a position to limit or boost the volume of AI-generated videos they view by opening the content preference setting in the platform and choosing AI-made media. Additional categories that can already be modified under the filter encompass politics, clothing, cosmetics, and movement.
Content Labeling and Policies
Its guidelines oblige content makers to label convincing artificially created content, and it prohibits malicious AI impersonations of public figures or emergencies. Any authentic-looking AI video that is unmarked can be removed under its community policies.
In addition, the platform will henceforth attach an AI-generated label to content created with its proprietary AI systems, or flagged by an industry-wide initiative for identifying content made by AI. This measure is designed to stop users from trying to bypass the disclosure requirement.
AI Literacy Programs
TikTok is also introducing a two million dollar awareness program for experts and groups to create learning resources about responsible artificial intelligence. This initiative will support charitable organizations dedicated to teaching coding and technology.
Content Safety Approach
TikTok has supported its content review process, during discussion over plans to lay off numerous content moderators in Britain. It is set to reduce 439 jobs in its user protection department in the UK capital, with worker representatives and digital protection specialists raising concerns that humans are being replaced by AI moderation.
A company official clarified that people-led review would continue to be important, but AI can shield workers by removing the most harmful content ahead of it gets reviewed by people. TikTok stated a notable drop in disturbing and violent content reviewed by human moderators over the previous year due to intervention by its automated systems.
We believe it is crucial to balance staff and AI to ensure user safety,” the official commented. “We’ll have humans as part of that process, but we additionally believe it’s very important to reduce exposure to harmful content as quickly as possible, which is why a significant AI assistance is making a difference work at speed.”
